How the Music Industry Can Incorporate Tik Tok Into Its Artist Marketing Strategies
Much of the music industry conversation surrounding Tik Tok has been centered on the platform’s ability to identify new songs and stars. […]
How to Begin a Career in the Music Industry: Advice to Graduating Seniors
So the big day is fast approaching. You are leaving the ivory tower of college in a few weeks and are about […]
Unbundling the Album: A Business Case for Releasing Single Songs
There are many examples of the benefits of working in harmony with nature. When first venturing out beyond home a child is […]
Spotiwhy? : Are Subscription Music Services a Sustainable Business Model?
Subscription music services have been dominating the news recently with the U.S. launch of Spotify and the new IHeartRadio, plus free offerings […]
Truth and Advertising
Among the many things I read and watch, two things stuck with me this week. They are all interrelated and come back […]
How to Structure a Company to Succeed in the Current Music Industry
Much of the talk about the music industry in recent days focuses on future transformative changes in the way music is consumed. […]
Welcome
Welcome to Glacial Concepts. It is my personal think tank. When I graduated college, I had a dream to move to Washington […]